YouSigma- the web's most extensive resource for information
$6.99 Domain Names at Network SolutionsĀ®!
Humana (SWOT Analysis)

Go to Home Page

Tell your friend about this WebSite!

Download PDF Version!

“SWOT is an acronym for the internal Strengths and Weaknesses of a firm and the environmental Opportunities and Threats facing that firm. SWOT analysis is a widely used technique through which managers create a quick overview of a company’s strategic situation. The technique is based on the assumption that an effective strategy derives from a sound “fit” between a firm’s internal resources (strengths and weaknesses) and its external situation (opportunities and threats). A good fit maximizes a firm’s strengths and opportunities and minimizes its weaknesses and threats. Accurately applied, this simple assumption has powerful implications for the design of a successful strategy.”

Humana 

Humana is one of the largest health benefits companies in the US, offering a broad spectrum of network-based and managed-care plans to employers and individuals. Business units in diverse fields and wide array of products have enabled Humana to address various needs of its large customer base. However, recession in the US economy could affect Humana’s financial position.

Strengths, Weaknesses, Opportunities and Threats (SWOT)

Location of Factor

TYPE OF FACTOR

Favorable

Unfavorable

Internal

Strengths

  • Diverse business units
  • Broad product portfolio
  • Robust growth in government segment

Weaknesses

  • Weak performance of commercial segment
  • Lack of scale

External

Opportunities

  • Expansion through acquisitions
  • Inclusion of uninsured population
  • Online enrollment

Threats

  • Economic downturn
  • Financial turmoil
  • Increasing medical costs
underline
About YouSigma Please Donate Using PayPal, to help us Develop Content
Copyright and Disclaimer
Loading
underline
underline
Try a free sample Destiny Reading! Executive Openings! $80,000 to $500,000+
"Humana (SWOT Analysis)";