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General Dynamics (SWOT Analysis)

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“SWOT is an acronym for the internal Strengths and Weaknesses of a firm and the environmental Opportunities and Threats facing that firm. SWOT analysis is a widely used technique through which managers create a quick overview of a company’s strategic situation. The technique is based on the assumption that an effective strategy derives from a sound “fit” between a firm’s internal resources (strengths and weaknesses) and its external situation (opportunities and threats). A good fit maximizes a firm’s strengths and opportunities and minimizes its weaknesses and threats. Accurately applied, this simple assumption has powerful implications for the design of a successful strategy.”

General Dynamics 

General Dynamics (GD) is engaged in design, development and manufacture of mission-critical information systems and technologies; land and expeditionary combat vehicles; armaments and munitions; shipbuilding and marine systems; and business aviation. The company's diversified business portfolio reduces its business risk. However, increasing raw material prices could have an adverse effect on the company's operational results.

Strengths, Weaknesses, Opportunities and Threats (SWOT)

Location of Factor

TYPE OF FACTOR

Favorable

Unfavorable

Internal

Strengths

  • Diversified product portfolio
  • Robust financial performance
  • Strong inorganic growth

Weaknesses

  • Geographical concentration
  • Lack of scale compared to peers
  • Weak performance in Asia/Pacific region

External

Opportunities

  • Strategic acquisitions
  • Strong order backlog
  • Rising defense spending in the US

Threats

  • Increasing raw material prices
  • Intense competition
  • Economic slowdown in the US and Eurozone
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