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Con-Way Inc. (SWOT Analysis)

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“SWOT is an acronym for the internal Strengths and Weaknesses of a firm and the environmental Opportunities and Threats facing that firm. SWOT analysis is a widely used technique through which managers create a quick overview of a company’s strategic situation. The technique is based on the assumption that an effective strategy derives from a sound “fit” between a firm’s internal resources (strengths and weaknesses) and its external situation (opportunities and threats). A good fit maximizes a firm’s strengths and opportunities and minimizes its weaknesses and threats. Accurately applied, this simple assumption has powerful implications for the design of a successful strategy.”

Con-Way Inc.

Con-way (formerly CNF) and its subsidiaries provide transportation, logistics and supply chain management services for a range of manufacturing, industrial and retail customers. The company primarily operates in the US. It is headquartered in San Mateo, California and employs about 27,100 people.

Strengths, Weaknesses, Opportunities and Threats (SWOT)

Location of Factor

TYPE OF FACTOR

Favorable

Unfavorable

Internal

Strengths

  • Wide portfolio of services
  • Geographical expansion through acquisitions
  • Robust growth in revenues

Weaknesses

  • Weak performance of logistics division
  • Overdependence on the US

External

Opportunities

  • Rising demand for intermodal services
  • Growing US trucking industry
  • Growing global logistics sector

Threats

  • Rising fuel prices
  • Government regulations
  • Economic slowdown in the US
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